Because of its use of outdated production methods, the textile industry is one of the world’s most polluting industries. And on top of that, it is also one that generally has the least respect for its workers.

At Free To Air we think that that's a serious environmental and ethical concern we should all care about. That's why an eco-friendly and fair production has become one of the core pillars of the brand.

Our clothes are proudly produced with 100% organic cotton in Bangladesh by a Belgian manufacturer. Their affiliation with the Fair Wear Foundation allows us to ensure that all our products are made ethically.


Our visuals are as important as the fabric on which they are printed. We therefore pay particular attention to the details during their creations. That's why we chose screen printing for all our prints because this technique offers quality and durability.

Also, all prints and embroideries on our t-shirts, polos and bags are made in small quantities to avoid overproduction and waste. These products are all printed and embroidered in Antwerp, Belgium, with respect for the environment and its workers.

Free To Air is not your average clothing brand. We believe it's among other things also a simple way to allow anyone to take a step toward better ways of consuming and producing everyday products through original clothing.